Other awards went to Khanvict and Anjali Nayar, Chiiild, Iris Kim and Sammy Rawal
Published Jul 08, 2022
The Prism Prize results are in: Mustafa has received the 2022 Grand Prize, honouring “superb artistry in [Canadian] songs movie generation,” for the new music movie for his tune “Ali.”
For directing the video clip, the Toronto-hailing people phenom was awarded $20,000, as identified by Prism’s 130-particular person jury of media specialists. The announcement was made at the yearly Prism Prize gala final night time (July 7) at the TIFF Bell Lightbox in Toronto.
“In our tenth 12 months of the Prism Prize, it is clearer than ever that Canadian creatives are continuing to acquire the art of audio movies to new heights, offering persuasive and emotional visuals for audiences all over the place” reported Louis Calabro, the founder of the Prism Prize and Interim CEO at the Academy of Canadian Cinema & Television. “Mustafa’s ‘Ali’ is no exception — the movie is the best accompaniment to the deeply shifting tune, a wonderful tribute to Mustafa’s pricey late buddy, Ali Rizeig.”
As Mustafa could not attend the gala, Ali Rizeig’s sister, Limees Rizeig, shipped a speech in his stead, wherever she announced that Mustafa had pledged to donate his $20,000 Grand Prize winnings to charities and initiatives of the Rizeig siblings’ mother’s decision.
The movie for “Ali” was one of 10 Canadian music films shortlisted for the award, also identified by the jury. This year’s shortlist also bundled videos for music by BADBADNOTGOOD (two entries), Haviah Mighty, the Seashores, Khanvict, Debby Friday, Simon Leoza, Andy Shauf and Chad VanGaalen. Every of the directors of the shortlisted films acquired $1,000 courtesy of the Slaight Family members Foundation.
The 10 shortlisted video clips were also up for the Audience Award (supported by Stingray), a $5,000 dollars prize as decided by a community vote this year’s winner is Anjali Nayar’s video clip for “Closer” by Khanvict.
Mustafa had by now been named the recipient of the third annual Willie Dunn Award (just one of the 2022 Prism Prize’s four Distinctive Awards) for demonstrating “excellence inside of the tunes, new music video clip and/or film manufacturing communities,” which came with a $2,500 prize and the honour awarding an added $2,500 to an rising Canadian artist. At the ceremony, it was disclosed that Mustafa had selected Toronto rapper Puffy L’z.
As beforehand documented, this year’s other Distinctive Awards went to Montreal-based mostly pop innovator Chiiild (the Hello-Fidelity Award, for “recording artists who use music video clips in revolutionary ways”), Toronto-primarily based director Iris Kim (the Lipsett Award, for “a unique tactic to audio online video art”) and Toronto-based mostly director and Elton John collaborator Sammy Rawal (the Particular Achievement Award for “an excellent contribution to audio video clip artwork on the earth phase”).
All of the prize winners will obtain $2,500 in devices rental grants courtesy of partners at William F. White International Inc.
Prior Grand Prize winners involve Theo Kapodistrias for Haviah Mighty’s “13” (2021), Peter Huang for Jessie Reyez’s “Much Absent” (2020) and Kevan Funk for Belle Game’s “Minimal” (2019). As this was the initial in-person Prism Prize awards ceremony considering that 2019, all 3 of those administrators presented this year’s Grand Prize.